PhotoPlus X3 Digital Studio offers small and medium sized enterprises high-end image editing capabilities and ease-of-use that make professional photo editing more accessible and affordable than ever. The program will appeal to firms that are looking to enhance their marketing, presentation and web materials through clever and exciting imagery, but are not looking to deplete their budgets by paying for professional photography and design services.

Among PhotoPlus X3's new features is the ability to take existing professional artwork, including Adobe Photoshop and Microsoft HD Photo files, and edit and manipulate them. QuickFix, Makeover and other task-focused studios offer quick and easy photo correction, from entry-level techniques like cropping, brightening and red-eye removal, to more powerful, eye-catching effects.

Tips for businesses to make the most of digital images: - Most companies use traditional portrait shots for staff, but it can be difficult to differentiate your photos from every other business. Using creative techniques, such as changing the background, applying filters and 'removing the noise' (i.e., making the image sharper) can make a big difference in helping your images stand out from the crowd. - Some web sites seem to draw you in immediately and help reinforce a professional look and feel to a website, while others are entirely forgettable and portray an amateurish appearance. The images that companies display can have a significant impact on their marketing efforts. Using simple techniques such as resizing images, adding a shadow to the edge of photos, and optimizing images for web use enable you to maximize the impact of your product shots, portraits and other company images. For optimal online results, pair PhotoPlus X3 with Serif's easy-to-use web design program, WebPlus X2. - While color is important, using black and white can really enhance your images, allowing them to take on a new feel, while differentiating you from your competitors. It's easy to convert color images to black and white and then edit them using the Black and White Studio. With PhotoPlus X3, you can even reintroduce color to highlight certain areas of the image for effect. - Trying to open and edit files from professional designers / photographers who you've previously worked with can be challenging without the proper software. PhotoPlus X3 offers full compatibility with other image editing programs and file formats, such as Adobe® Photoshop®, enabling you to save time and money by making changes to your images in-house.

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